Justin Brackett, Founder of digifora

Fractional CMO since 2008

Turn scattered marketing into predictable growth.

Get a fractional CMO who has run marketing for MAP International, Convoy of Hope, Lakewood Church and Ruth’s Chris. You get senior marketing leadership without the cost of a full-time hire.

Justin Brackett, fractional CMO and Founder of digifora

Results

Not theory. Results I have delivered for teams like yours.

44M
social followers
Lakewood Church channels, 2018 to 2020
49%
open rate
on 1M emails a day at Lakewood Church
$800K
ad spend at 4.5x
Ruth’s Chris paid media, run by digifora
$47K
per campaign email
Lakewood Church, 3 sends a month

Selected work

Organizations like yours, from $1B global nonprofits to $250,000-a-day brands

MAP International

Rebrand for a global health nonprofit that delivered $1 billion in donated medicine and health supplies in a single year.

Convoy of Hope

YouTube and social media for a humanitarian organization with more than $500 million in annual revenue. Result: 100,000 YouTube subscribers.

Lakewood Church

Led Joel Osteen's YouTube, websites, apps, email, SMS and social. 44M social followers. 1M emails a day at a 49% open rate. Campaign emails 3 times a month that averaged about $47,000 each.

Ruth's Chris Steak House

Managed $800,000 in ad spend at a 4.5x return on ad spend, plus $850,000 in strategy, creative and execution.

Raging Bull

A business doing about $250,000 a day in direct sales, mostly email and paid. I moved it up from $245,000 a day.

Seacoast Church

Ran digital communications across 14 campuses.

New Balance

Helped establish local marketing as New Balance opened standalone branded stores: local landing pages, local SEO and social.

How it works

Fragmented marketing in. A predictable system out.

1

Find where you are losing money

You see exactly where your attention, leads and dollars are slipping away across your channels, funnel and data.

2

Build your system

You get clear priorities, a team rhythm and reporting, so your marketing runs the same way every week. What a marketing system is.

3

Lead it with you

Your team gets a CMO in the seat who owns the outcomes, not just the advice.

Work with me

Three ways in. One system underneath.

See every way to work with me →

Fractional CMO

Get senior marketing leadership without the full-time hire.

For when you need a CMO’s judgment and accountability now. I design the system and own the scoreboard, 1 to 2 days a week.

What a fractional CMO doesBook a call

Coaching

Coaching for leaders and teams.

For you or your whole team, virtually or in person. One-time guidance or ongoing mentorship.

See coaching

My agencies

digifora and Camp.Marketing run it.

digifora is a full-service marketing agency for churches, ministries, nonprofits and growth-stage companies, with a North America-based team (US and Canada).

Ruth’s ChrisMarriottConvoy of HopeMAP InternationalApollos

Camp.Marketing is built only for summer camps: websites, Google and Facebook ads, re-enrollment and email, SEO and AI search.

digifora.comcamp.marketing
Justin Brackett, Founder of digifora, smiling in a denim jacket

About

Doing this since 2008

I spent most of a decade inside churches running digital at scale. Then my time at Raging Bull ended, so I started digifora.

Same job every time: take your marketing that is scattered across people and platforms, and make it run like a system.

  • 2008Started in marketing.
  • 2010New Balance local marketing for its new branded stores.
  • 2013Digital Communications Director, Seacoast Church. 14 campuses.
  • 2018Senior Manager of Digital Connections, Lakewood Church.
  • 2020Founded digifora, a full-service marketing agency. Clients include Convoy of Hope, MAP International, Ruth's Chris, Marriott and Apollos.
  • 2024Launched Camp.Marketing.

More about me →

#Bracketting: Stories from my life

Writing on marketing, leadership and life.

All writing →

Stories from my daily life that change the way I see the world.

Let’s talk about your next million.

Tell me where your marketing feels scattered. I will tell you what I would fix first.

If what’s missing is leadership

Nobody owns the system, the scoreboard or the calls.

That’s a fractional CMO conversation. 30 minutes, and you’ll know where the system is leaking.

Book a strategy call

If what’s missing is capacity

The direction is clear. You need a team to run it now.

Paid media, email, creative, YouTube. That’s digifora, and I set the strategy behind the work.

Start with the team at digifora.com

Message me on LinkedIn · Looking for coaching?

Justin has a proven track record of delivering results for clients across a range of industries, including hospitality, technology, retail, and non-profit.

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